Over the last 12 months I’ve been in front of the better part of 250 businesses, whether that’s been through marketing consultancy, one-to-one mentoring, or group training.
During the course of my work, among the questions I’m most frequently asked by business owners and managers is “how can we get to the top of page one of Google?” or “how can we rank higher than our competitors in Google?”
I love this sort of hunger. However – and here’s the paradox – among the countries in the UK, we’re the least likely to google terms like ‘SEO’.
Of course, there will be a number of reasons for this, including a lack of understanding of what ‘SEO’ actually means and its role in “getting to the top of page one of Google” or out-ranking the competition. That’s okay. It’s my job to help businesses understand these things...…
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